Inspiration
Meet the people who weave life into the fabric of surfing. We profile interesting characters with an amazing story and an obsession with the ocean. Read about up and coming surfers and crusty old locals who smell like billy goats and ride single fins. If they have a story to tell, you’ll find them in here. Come and be inspired by artists, business gurus and thought leaders in our well of inspiration.
Ava’s road to her second national title was a convoluted one … she nearly didn’t get there … but the likeable, laidback surfer from Christchurch soon found her feet in Stent Road’s lefts and rights to take the top gong. In 2020 Ava Henderson won her first Open Women’s title......
George Roberts’ move to Australia to give the World Qualifying Series a crack in 2024 reveals just how brutal they can be, but also how those first round knockouts fuel his drive. Surfing competitively in New Zealand is a pathway fraught with potholes. While the junior ranks are relatively well-catered......
Filmmaker Damon Meade brings us his latest gem of a film Days Between a New Zealand surfing showcase featuring a talented crew in action at some of the finest locations the country has to offer. Damon, who brought us Under the Weather in 2013 and the Maz Quinn-centered The Beaten......
Surfer and surf photographer Morgan Tahapehi is renowned for her body of work: Surfers of Aotearoa. Morgan has whakapapa to Tainui, but the reason she decided to hīkoi was to document the voices of New Zealand using her gift as a photographer. This is her story. Ko Tainui tōku waka......
Jack Candlish and team at Verdure Surf just might be the future of surfboard manufacturing. Operating on the cutting edge of sustainable surfboard development, they seem to have found accessible solutions to the environmental flaws plaguing the surf manufacturing industry. They’ve already won over top surfers and shapers, and they......
Organisers of Tauranga’s favorite music festival, In Bloom, have announced the launch of In Bloom TV. A union of their love of music and surfing, In Bloom TV is an all-new online surfing competition. “As planning commenced for the fifth year of In Bloom the crew behind the music event......
Surfing Australia has been awarded $1 million in federal funding to develop the “New Wave of Female Boardriders” project. In an announcement made this morning at the Hyundai HPC by local MP Justine Elliot, alongside key females from Australia’s surf community, the grant will be delivered over the next three......
Like all good sessions, it was a last minute decision to give chase. I didn’t even know if there would be surfers on the hunt. The chance to shoot a clean, long-period swell with perfect winds at dawn was enough to invoke that sense of hopeless FOMO – the type......
It’s an average Tuesday in Dunedin, New Zealand. The after school rush is in full force as I navigate traffic on the way to the St Kilda Surf Lifesaving HQ. The sky is blue and the air is almost warm – remarkably mild for a winter’s day in Dunedin. The......
So you want to get sponsored? We ask a handful of New Zealand’s leading team managers what you need to do and the steps you should take. Firstly, sponsorship has never been in a worse state in New Zealand (you can read our story on the surf industry state of......